Process
Creating visuals honouring complexity and respecting the audience.
01. Discovery
✔ Set Goals
✔ Define Key Messages
✔ Understand Audience
✔ Settle a Timeline
Together, we will understand your goals, the tone of the figure, the key messages, the audience, where it will be published, and the project deadline.
02. Research
✔ Integrate Information
✔ Make Connections
At this stage, I will review the materials you send me and conduct further research on the topic. With my background in science, I am used to integrate information and to ensure that the final figure accurately conveys the intended message.
03. Concept Sketches
✔ Brainstorm ideas
✔ Structure and Composition
Here, I will focus on the overview and structure of the figure (composition). At this stage, I will seek your feedback to ensure the key messages are emphasised and the information is relevant and accurate.
04. Tight Sketches
✔ Define the style/direction
✔ Refine Illustration
✔ Refine Design
Additional details, such as illustrations, typography, and colour palette, will be incorporated into the design at this stage. Once more, I will request your feedback to guarantee the accuracy of the visuals and the look and feel you wish to convey through them.
05. Final Figure
✔ Refine details (e.g. texture, highlights and shadows)
I will send you the final figure to ensure that everything aligns with the established goals and that all aspects are precise. If everything meets your needs, I will send you the agreed-upon files for use in your chosen media.